I am the Max McGraw Professor of Sustainable Enterprise in the School for Environment & Sustainability, and the Ross School of Business, at the University of Michigan. I also serve as Director of the Frederick A. and Barbara M. Erb Institute for Global Sustainable Enterprise. In addition to my positions at the U of M, I am a Senior Researcher at Decision Research in Eugene, OR. And, I’m an Adjunct Professor in Engineering and Public Policy at Carnegie Mellon University in Pittsburgh.
I have the good fortune of leading a small but dedicated research group that studies decision-making. Our work unfolds on two fronts:
First, we focus on advancing our basic understanding of information processing and decision-making. We conduct research on a wide variety of factors that influence judgments and choices, including the role of emotion, how people conceptualize and react to risk, and how people make (or, often, don’t make) tradeoffs.
Second, we work on developing and testing decision-aiding tools that can be used by people to improve decision quality across a wide range of environmental, social, and economic contexts. Much of our work in this regard focuses on decision support for sustainability, which requires that we account for the four p‘s: people, planet, prosperity, and process.
Our research is applied, and accounts for decision-making by a broad spectrum of public and stakeholder groups, as well as by technical experts, business leaders, and policy makers. Our work also focuses on choices made by people individually, and when working in groups. Likewise, we conduct our research across a wide range of contexts, ranging from policy development and strategic decision-making by firms, to choices made by individual consumers.
In addition to my academic work, I am a former (2011-2017) member of the U.S. Environmental Protection Agency’s Chartered Science Advisory Board, and I am a member of the U.S. National Academy of Sciences’ Board on Environmental Change and Society.